Art is "the documentation of a thousand interesting decisions". [emphasis mine]
Let's take that apart word by word:
"The documentation..." In order to qualify as art, you've got to be able to share it with others. This means capturing it on some canvas whether it's paper, a DVD, a web page, a city, or your skin. If you can't share your art, it's not art. It's a conversation with yourself and I'm sure you're fascinating, but why not share it with the rest of us?
"... a thousand..." A thousand is a swag. It describes that there needs to be some perception of effort for a work to be art... I'm not suggesting that an outside observer needs to look at art and say, "Gee, that looks hard to do. I couldn't do that." The observer needs to experience something in the piece whether it's the size, weight, or complexity of the work and can't be created with a single trivial decision.
"...interesting decisions..." Now, here's the heart. Art is when someone captures a set of decisions worth remembering. Blue or red? Serif or sans serif? Ruby or Python? ... It's a personal thing. Some decisions will inspire, some will bore and the sum of all the decisions will affect each person differently.
Software is art.—Michael "Rands" Lopp
Well, I've been having "a conversation with myself" for two years and it's time to share. I'm pretty confident I've made quite a few decisions. Are they interesting? You be the judge. Some of them are fashionable right now (delivering an AJAX application on a subscription basis), some not (development tools).
I'm going to kvetch about the so-called "intellectual property" laws: they make it hard to have a meaningful dialogue with the world. That's because they're really about keeping secrets, not possession of property.I'm not worried about my ideas being "stolen." For starters, if anything I'm considering is so obvious that someone reads it and yells "that's it, let's do it, yeah!" based on my description, then I'm pretty sure there are already a dozen people already doing it and we're only talking about adding one more competitor.
"Don't worry about people stealing your ideas. If your ideas are any good, you'll have to ram them down people's throats."—Howard Aiken
So here goes, I'm going to start talking about the business model. I think it's pretty safe to say that I will not ever apply for a business method patent.
Where's the beef?
Let's start with the business idea. There are two value propositions. The first value proposition is "the beef." It's how we will attract users and grow. We help individual members of a software development team build software. The first value proposition is all about the team members: the product managers, the team leaders, the testers, and the programmers.
Our product is a wiki. It's a web site that describes the state of their software development project. The value proposition to team members is that the wiki helps our users organize their work and communicate with their team mates.