(This is a snapshot of my old weblog. New posts and selected republished essays can be found at raganwald.com.)

Wednesday, November 23, 2005
  Off Topic: RaganAdvertising

Disclaimer: I hate blogging about blogging. It's not bad enough that I'm blogging when I could be coding or talking to smart people, or thinking about how I should be coding, or planning what I'd like to learn from smart people, but I'm not even blogging about any of those things. Posts about blogging are the Ouroboros of blogging. They eat themselves.

Google's Adsense has shown its money grubbing, monetizing page views face on Raganwald. It's mostly about trying something new, especially since I haven't even cashed the cheque Google sent me from my last experiment where I placed some ads on my old personal home pages.

Ads will be shown if you navigate to a permalink page directly from a search engine. You should not see ads if you hit the Raganwald home page, or click through from an RSS feed, or bookmark a page, or follow a link from your feed reader (perhaps there will be ads if you follow a link from Google's feed reader. If so, send me an email and I'll play with the script.).

The ads are only shown once: if you click a link to read another post within Raganwald you won't see any more ads.

The intent is that people who find Raganwald through searches like "difference between marketing and selling" are actively looking for information and might be interested in what an ad has to offer.

I sincerely hope this is a positive service for the many anonymous visitors that seem to land on a page and then go about their merry way. Meanwhile, regular readers and subscribers shouldn't be bothered by the ads.

Thanks to my simplistic approach, you'll see an ad if you use Google as a memory amplifier. So if you google "raganwald prima donna" to find that recent article instead of bookmarking it or using del.icio.us, you'll see an ad.

If this bothers you, there are easy hacks to remove the ads, like ad blockers that can block JavaScripts. I use Adblock with Firefox and I never see Adsense ads. You could also do the really low tech thing and click on the Raganwald headline then drill back down to the post you were reading. The ads will not appear.

Comments on “Off Topic: RaganAdvertising:
I really like this idea of showing ads just to people who come in via search engines. It's a great idea for personal sites. Don't make grandma look at ads.

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Reg Braithwaite

Recent Writing
Homoiconic Technical Writing / raganwald.posterous.com

What I‘ve Learned From Failure / Kestrels, Quirky Birds, and Hopeless Egocentricity

rewrite_rails / andand / unfold.rb / string_to_proc.rb / dsl_and_let.rb / comprehension.rb / lazy_lists.rb

IS-STRICTLY-EQUIVALENT-TO-A / Spaghetti-Western Coding / Golf is a good program spoiled / Programming conventions as signals / Not all functions should be object methods

The Not So Big Software Design / Writing programs for people to read / Why Why Functional Programming Matters Matters / But Y would I want to do a thing like this?

The single most important thing you must do to improve your programming career / The Naïve Approach to Hiring People / No Disrespect / Take control of your interview / Three tips for getting a job through a recruiter / My favourite interview question

Exception Handling in Software Development / What if powerful languages and idioms only work for small teams? / Bricks / Which theory fits the evidence? / Still failing, still learning / What I’ve learned from failure

The unary ampersand in Ruby / (1..100).inject(&:+) / The challenge of teaching yourself a programming language / The significance of the meta-circular interpreter / Block-Structured Javascript / Haskell, Ruby and Infinity / Closures and Higher-Order Functions

Why Apple is more expensive than Amazon / Why we are the biggest obstacles to our own growth / Is software the documentation of business process mistakes? / We have lost control of the apparatus / What I’ve Learned From Sales I, II, III

The Narcissism of Small Code Differences / Billy Martin’s Technique for Managing his Manager / Three stories about The Tao / Programming Language Stories / Why You Need a Degree to Work For BigCo

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